Bioactive Ingredients Market

The global Bioactive Ingredients Market is valued at USD 188.99 Billion in 2024 and is projected to reach a value of USD 418.2 Billion by 2035 at a CAGR (Compound Annual Growth Rate) of 7.50% between 2025 and 2035.

Key highlights of Bioactive Ingredients Market

• Asia Pacific dominated the market in 2024, obtaining the largest revenue share of 41.3%.
• The Probiotics segment dominated the Bioactive Ingredients market with the largest market share of 35.0% in 2024
• The technological factors consist of the relevant current and future technological innovations. The new and advanced innovations in bioactive ingredients are favorable for the growth of the market.

Bioactive Ingredients Market: Regional Overview

Asia Pacific Dominated Sales with a 41.3% share in 2024. Bioactive Ingredients derived from natural sources are extensively utilized for their health and wellness benefits in Asia-Pacific. Traditional medicines derived from plants have been utilized for centuries and continue gaining popularity as individuals seek natural alternatives. Turmeric, ginger, ginseng, and green tea are the most common bioactive substances. Supplements and turmeric beverages are popular in India, Thailand, and other Southeast Asian countries. In addition to its anti-inflammatory properties, ginger alleviates nausea, promotes digestion, and stimulates circulation. In China, Japan, and Korea, ginger tea, candied ginger, and ginger tonics are commonly ingested. In addition to coconut oil, chili peppers, mushrooms such as reishi and shiitake, astragalus, licorice root, and cordyceps are popular bioactive constituents from the region. The scientific evidence supporting the health benefits of many of these Asian bioactive ingredients is expanding.

China Bioactive Ingredients Market Overview

In China, bioactive compounds derived from plants, animals, and minerals restore balance and promote health in traditional Chinese medicine (TCM). These constituents have been incorporated into herbal formulations and remedies throughout the centuries. Ginseng has remained used for over 2,000 years in traditional Chinese medicine. It is prized for augmenting energy, cognitive function, and immunity. Ginseng supplements and ginseng infused teas, coffees, and candies are popular in China. Green tea is among the most popular beverage in China and is growing in prominence throughout the Asia-Pacific region.

The global Bioactive Ingredients market can be categorized as Type and Region.

Bioactive Ingredients Market: Type Overview

In 2024, the Probiotics segment dominated the market, with the largest share accounting for 35.0% of the overall market. The Bioactive Ingredients market, segmented by the type, includes Prebiotics, Probiotics, Amino acids & Proteins, Omega 3 & Structured Lipids, Phytochemicals & Plant Extracts, Minerals, Vitamins, Fibers & Specialty Carbohydrates, and Enzymes. Probiotics constitute helpful microorganisms, predominantly bacteria, that impart health benefits when consumed sufficiently. These helpful microorganisms are naturally present in the human body, especially in the digestive tract, where they promote healthy intestinal microbiota. In addition to dietary supplements, fermented foods such as yogurt, sauerkraut, and kefir are additional sources of probiotics. Probiotics interact with immune cells and regulate immunological responses, promoting immune health. They can improve gastrointestinal health by preventing the overgrowth of harmful bacteria, alleviating digestive discomfort, and promoting regular bowel movements. Probiotics have also been linked to preventing and treating several diseases, such as irritable bowel syndrome, inflammatory bowel disease, and diarrhea. Probiotics can be ingested as a dietary supplement or as part of a balanced diet to promote the development of a diverse and healthy gut microbiome that can assist with digestion, immune function, and other potential health benefits. Probiotics can have various effects, and different strains and concentrations may elicit varying responses in different individuals.

Key Trends

• In 2024, the probiotics category dominates the market and is projected to witness significant growth in the coming years.
• Moreover, prebiotics category to witness the fastest growth over the forecast period.
• In 2024, Asia Pacific category had a major share in the market.

Premium Insights

The enhanced rules and regulations by government for bioactive ingredients industry across the globe are favorable for global market growth. The political and government stability across major developed and developing nations is also estimated to enhance the market demand in the years to come. The steady growth in the demand of bioactive ingredients and increased investments by major companies for the adoption of advanced technologies are presumed to be favorable for market growth. The companies in the global market are working on business and product expansion, hence, they are working on different marketing strategies such as public relations, offline promotions, social media marketing, digital advertising, and email marketing among others.

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Market Dynamics

Rising Healthcare Expenditure

Worldwide, the prevalence of chronic diseases like obesity, diabetes, hypertension, cardiovascular conditions, and other illnesses is rising as a result of changing environmental conditions, shifting dietary preferences, and rising processed food consumption. Customers are more likely to pay for preventive healthcare products as they become more aware of such issues. Consumers are prepared to pay for dietary supplements to enhance their usual diet because of rising disposable income and a growth in the working population. Due to their positive effects on health, dietary supplements such vitamins, minerals, omega-3 fatty acids, and prebiotics are in high demand worldwide. In September 2022, The Friesland Campina company launched Biotis GOS-OP High Purity in the Asia-Pacific region (APAC). Using the companys high-level galactooligosaccharides (GOS) ingredient, it hopes to fill the market gap and fuel supplement innovation relating to prebiotics.

Rising Demand for Nutraceuticals

The growing consumption of dietary supplements and functional foods, the increasing prevalence of metabolic disorders, and the growing demand for integrated functional and medical food products support the growth of the bioactive ingredients sector. The growing demand for nutraceuticals is expected to drive the utilization of prebiotics. According to the Food and Agriculture Organization of the United Nations, the undernourished global population increased from 650.3 million in 2019 to 768 million in 2020. According to the World Health Organization, in 2020, 149 million children under the age of five were too short for their age (stunted), 45 million did not weigh enough for their height (wasted), and 39 million were overweight. Undernutrition and malnutrition are caused due to the chronic lack of essential nutrients. Consumers are increasingly adopting nutraceuticals to overcome such nutritional challenges.

Nutraceuticals are rich in essential nutrients required for proper growth and development . The increasing consumption of prebiotics is mainly attributed to their health benefits, such as improved digestion, immunity, and cardiovascular and bone health. These health benefits drive the demand for prebiotics in the nutraceuticals sector. Nutraceuticals are functional foods with health-promoting or disease-preventing properties.

Competitive Landscape

The global market is a competitive and fragmented market due to the high presence of players in the market. Only a few companies account for a major market share, and hence, the degree of competition among the suppliers is high as the players in the market are active at global, regional, and country level. Also, the increasing rivalry between the players to obtain the majority of the market share for global has played a major role in intensifying the level of competition. The key companies in the global market are majorly focusing on partnerships and collaborations, mergers and acqusitions, and new product launch. The major key players are Cargill Incorporated, Lonza, BASF SE, DSM, Epax, Adare BIOME, Sabinsa Corporation, ADM, Biovencer Healthcare Pvt Ltd, DuPont.

Recent Developments

• In April 2023, Royal DSM is entering into exclusive discussions with Adare Pharma Solutions to acquire Adare Biome, a leader in developing and producing postbiotics, for €275 million. This deal represents an expected 18x EV/EBITDA multiple in 2023.
• In February 2023, ADM and Brightseed have formed a global partnership to understand how the gut microbiome and bioactivity affect human health.
• In January 2023, In a recent clinical investigation, Atlantia and DSMs Fruitflow prebiotic candidate investigated the effects of the supplements on gut microbiota and cardiovascular health via the gut-heart axis. After four weeks of supplementation, the water-soluble tomato concentrate was observed to lower trimethylamine Noxide (TMAO) levels in fasting blood and urine.