Natural Food Colors Market

Global Natural Food Colors Market

Natural Food Colors Market- By Type, Source, Solubility, Form, Application, and Region.

Market Synopsis:

The global Natural Food Colors Market is valued at USD 1.83 Billion in 2024 and is projected to reach a value of USD 5.19 Billion by 2035 at a CAGR (Compound Annual Growth Rate) of 9.95% between 2025 and 2035.

Natural food colours are additives used in the food and beverage industries to improve the colour of cooked or processed foods. The most common sources are annatto, turmeric, beet juice, red cabbage, spinach, and caramel. Natural food colours are made up of natural extracts, pigments, and dyes that are free of genetically modified organisms (GMOs) and allergies. They are non-toxic and non-hazardous to the environment, and they are used as a key component in the production of liquids, gels, gel pastes, and edible powders.

The increased demand for natural food colours in the food and beverage industries is the primary driver driving market expansion. Additionally, as the worlds population grows, so does the need for healthy and natural food items with fewer or no artificial colours, preservatives, or additives.

Further, rising consumer awareness of the health benefits of natural ingredients is projected to boost demand for natural food colours in the near future. Moreover, rigorous government laws governing the selling and manufacturing of synthetic colours have encouraged food and beverage firms to use natural alternatives. Food safety regulators are also pushing the use of natural food colours in the production of toys and textiles, which is propelling the market even further.

The high functionality of superfoods, combined with the positive image of the term "natural," has been the key factor driving the markets demand for natural food colorants. Consumers are more interested in products with straightforward and intelligible labels, which is forcing food firms to use colouring foodstuffs rather than other alternatives available in the sector.

Market Segmentation:

The Natural Food Colors Market is categorized on the basis of Type, Source, Form, Solubility, and Application. On the basis of Type, the market is segmented into Carmine, Anthocyanins, Caramel, Annatto, Carotenoids, Chlorophyll, Spirulina, Turmeric, Beet, and Others. On the basis of Source, the market is segmented into Plant, Mineral, Micro-organism, and Animal. On the basis of Form, the market is segmented into Liquid, Powder, Gel, Emulsion, and Manufacturer Analysis. On the basis of Solubility, the market is segmented into Water, Dye, and Oil. On the basis of Application, the market is segmented into Processed food products and Beverages.

Based on Type:

On the basis of Type, the market is segmented into Carmine, Anthocyanins, Caramel, Annatto, Carotenoids, Chlorophyll, Spirulina, Turmeric, Beet, and Others. In the forecast period, the Carotenoids category led the natural food colour market. Carotenoid accounts for a significant portion of manufacturers' bottom lines due to their ease of application, superior stability, improved look, and increased customer appeal. This segments rise can be due to the fact that these products act as anti-oxidants and colouring agents, protecting the body from cellular damage, chronic diseases, and ageing effects. Growing demand for non-alcoholic beverages, frozen goods, and bakery products, as well as rising health concerns and the desire for natural ingredients, are the primary factors to consider for growth in this market segment throughout the forecast period.

Based on Form:

On the basis of Form, the market is segmented into Liquid, Powder, Gel, Emulsion, and Manufacturer Analysis. Liquid form food colours commanded the largest share of the overall natural food colours market in the forecast period because of its increasing demand during the manufacturing of food and beverage products to improve viscosity, mouthfeel, product stability, texture, and shelf life, pleasant taste, and visual aspect. Additionally, this segment is predicted to increase at the fastest Compound Annual Growth Rate (CAGR), owing to its rising adoption and high microbiological stability.

North America is expected to have the biggest market share in 2024

North America is projected to acquire the largest market share during the year 2024 with a share of 36.20%. The Natural Food Colors sector has shown a good growth rate, which may be attributed to the facts of strong and growing consumer knowledge of various natural food colours, which has led to a change in consumer preference; who are very aware of their dietary habits to lead a healthy lifestyle and fight against the various negative effects on health caused by the consumption of synthetic foods. Furthermore, increased demand for natural colouring agents is expected to provide significant growth potential for market development in this area during the forecast period.

Competitive Landscape:

Key players operating in the Global Natural Food Colors Market include- CHR Hansen Holding A/S (Denmark) and others.

Segmentation of the Global Natural Food Colors Market: