The global Location-based Services (LBS) market was valued at USD 16.93 Billion in 2020 and is projected to reach USD 4.96 Billion by 2028, growing at a CAGR of 16.98% from 2021 to 2028.

A location-based service (LBS) is a common term for software services which employs geographic data and information to provide information or services to users. The report aims to hand over an overview of the global ships turbocharger market with exhaustive market segmentation analysis by Component which includes Software, Hardware, and Services, By Technology which includes GPS, Assisted GPS (A-GPS), Enhanced GPS (E-GPS), Enhanced Observed Time Difference, Observed Time Difference, Cell ID, Wi-Fi, and Others, By Application which includes Location-based Advertising, Business Intelligence & Analytics, Fleet Management, Mapping & Navigation, Local Search & Information, Social Networking & Entertainment, Proximity Marketing, Asset Tracking, and Others, By End-User which includes Transportation & Logistics, Manufacturing, Government & Public Utilities, Retail, Healthcare & Life Sciences, Media & Entertainment, IT & Telecom, BFSI, Hospitality, and Others, and By geography. The study also provides key statistics and numbers on the market rank of the prominent Location-based Services market key players and offers key opportunities and trends in the market.

This report provides an analysis of the Location-based Services (LBS) market for the historic period of 2016–2019 and forecasts for 2021–2028 while 2020 is considered as a base year for estimations. The report includes exhaustive analysis of segments, regions and countries comprising of market size and estimations in terms of revenue for the years 2016–2028. There regional section of the report is bifurcated into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Moreover, the report also covers exhaustive information on growth factors/drivers, restraints, opportunities, regulatory landscape and technology roadmap among others. Moreover, the report also includes exhaustive SWOT analysis, PEST analysis, value chain analysis, and Porter’s five forces analysis on Location-based Services (LBS) market. This data is likely to help the industry stakeholders and stimulate the decision-making process.

The COVID-19 outbreak has affected various industries worldwide. The Location-based Services (LBS) market is no exception. Governments across the world took severe actions like border seals, lockdown, and implementing strict social distancing measures, in order to stop swift spread of COVID-19. These actions led to severe impact on the global economy. Industrialist across the globe were forced to halt their production, leading to supply chain disruptions and impairing of various industries. However, it is expected that reopening of trade activities, the market will witness steady growth in demand in the coming years. The impact of COVID-19 on the market demand is considered while estimating the current and forecast market size and growth trends for all the regions and countries.

The report provides a completely separate chapter for COVID-19 Impact Analysis. This chapter includes:

o   Impact Assessment of COVID-19 Pandemic

o   Pre & Post COVID-19 Market Size

o   Qualitative analysis on the short term & long-term impact of COVID-19 on the market

o   The analysis provides foremost strategies adopted by competitors to minimize the impact of the pandemic on their business activities and scope for future developments.

Arrival of digitalization increases the demand for location-based services (LBS), due to its ability to offer customized solutions marketing strategies, which, in turn, develops new opportunities in terms of revenue growth for market players choosing for these solutions. 

The rising adoption of social media, smartphones, and the easy accessibility of GPS technology is anticipated to fuel market growth for Location-based Services (LBS). Location-based services help increasing analytical solution demand, due to their capability to analyze and provide real-time geo-data. 

Location-based services presently practice huge risk from government regulations and policies on consumer solitude. Most of the application in software developers are becoming attentive of the rising international secrecy laws, and the market codes of self-regulation, which govern its usage.

The report delivers an acute breakdown of the market based on various segments such as Product, Application, , and region. The report includes market size and forecast for each segment by region/country for the years 2016–2028. Moreover, it also covers a thorough analysis of growth factors and opportunities impacting segmental growth.

On the basis of Product, the market is divided into Hardware, Software, Services. Services dominated the global Location-based Services (LBS) market in 2020 and is projected to witness the same trend during the forecast period.

Based on Application, the market is segmented into Location-based Advertising, Business Intelligence & Analytics, Fleet Management, Mapping & Navigation, Local Search & Information, Social Networking & Entertainment, Proximity Marketing, Asset Tracking, Others. Mapping & Navigation accounted for the highest market share and is expected to grow at a significant CAGR from 2021 to 2028. 

Based on the geography, the global Location-based Services (LBS) market is segmented into North America, Latin America, Asia Pacific, Europe, and the Middle East & Africa. Moreover, the regional sections if further bifurcated into key country level markets for better understanding of the market.

The report covers detailed analysis on drivers, business opportunities, regulatory norms, supplier concertation and such other factors impacting regional growth. Moreover, it also covers market estimations and forecast for each segment for each region for the years 2016–2028. 

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • UK
  • France
  • Germany
  • Italy
  • Spain
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East and Africa
  • GCC Countries
  • South Africa
  • Rest of MEA

The global Location-based Services (LBS) market report provides an exhaustive competitive landscape to give a comprehensive synopsis of the global market. Major players in the Location-based Services (LBS) market are Aruba Networks, Cisco, Google, Esri, IBM, Microsoft, Oracle, TomTom, Teldio, HERE, Ericsson, Foursquare, Navigine, AiRISTA Flow, Quuppa, Ubisense, Apple, Qualcomm, STANLEY Healthcare, Bharti Airtel LTD., Cisco Systems Inc., Microsoft Corporation, Google Inc., Oracle Corporation, Alcatel-Lucent SA..  This section of the report provides in depth analysis on key market players based on various parameters such as business overview, portfolio analysis, business strategies, financial performance, geographical presence, and recent developments among others. It will also include information on key strategies adopted by major market players. 

• The global Location-based Services (LBS) market was valued at USD 16.93 Billion in 2020
• The global Location-based Services (LBS) Market is projected to reach USD 4.96 Billion by 2028
• North America held the highest share of the Location-based Services (LBS) market in 2020
• Some of the major companies operating in the Location-based Services (LBS) market are Aruba Networks, Cisco, Google, Esri, IBM, Microsoft, Oracle, TomTom, Teldio, HERE, Ericsson, Foursquare, Navigine, AiRISTA Flow, Quuppa, Ubisense, Apple, Qualcomm, STANLEY Healthcare, Bharti Airtel LTD., Cisco Systems Inc., Microsoft Corporation, Google Inc., Oracle Corporation, Alcatel-Lucent SA.