AR HUD Market

AR HUD Market by Application (Passenger car, Commercial vehicle) by Sales Channel (OEM, Aftermarket) , by Region (North America, Europe, Asia Pacific, Latin America and Middle East & Africa): Global Market Assessment, 2021 – 2028

Frequently Asked Questions

  • What is the global demand for AR HUD in terms of revenue?

    The global AR HUD valued at 2.14 Billion in 2020 and is expected to reach 13.97 Billion in 2028 growing at a CAGR of 26.43%%

  • Which are the prominent players in the market?

    The prominent players in the market are Jaguar, Bosch, HARMAN International, DENSO, HTC, Panasonic, Visteon, Garmin, Microsoft, Delphi Automotive, Nippon Seiki, AutoVRse, Mercedes-Benz, Hyundai Motor Company, NVIDIA, General Motors (GM), Volkswagen, Unity, Continental..

  • At what CAGR is the market projected to grow within the forecast period?

    The market is project to grow at a CAGR of 26.43%% between 2021 and 2028.

  • What are the driving factors fueling the growth of the market.

    The driving factors of the AR HUD include

    • The increasing safety concern from consumers is anticipated to augment the AR HUD market growth during the forecast period. AR graphics are overlaid onto real world objects in such a way that the driver can immediately recognize the threat and quickly take appropriate action, such as braking for a road obstacle. Presenting ADAS alerts in this manner could significantly increase driver situational awareness, especially when driving at night or in low visibility conditions are factors driving the market.
    • The increase need for connected vehicles is expected to support the growth of the AR HUD market in the years to come. The connected vehicle comes with safety features that offer superior convenience, comfort, and entertainment available in passenger cars. The traffic congestions have resulted in increase in the time spent inside a car and has increased the demand for in-car infotainment and connected features. The augmented reality HUDs are an essential part of connected vehicles. The connected car include infotainment units that offer audio and visual entertainment to the consumers and also enhances the driving experience by offering convenience and safety features.

  • Which region accounted for the largest share in the market?

    North America was the leading regional segment of the AR HUD in 2020.

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