Oral Care Market to Reach Valuation of USD 44.5 Billion by 2028 - Rising Cases of Dental Diseases & Increases Number of Dental Clinics Drives the Market

Vantage Market Research

Jun 14, 2022

In terms of revenue, the Global Oral Care Market is expected to reach USD 44.5 Billion by 2028, growing at a Compound Annual Growth Rate (CAGR) of 5.40% from 2022 to 2028.

Recently, the market is primarily driven by the rising number of practicing dentists, the rising incidence of dental diseases, and technological advancements. Additionally, factors such as the growth of dental clinics, a rise in dental diseases and awareness among the geriatric population are other factors promoting the growth of Oral Care Market.

Key Findings:

  • The toothpaste sub-segment of the product type segment is anticipated to dominate the Oral Care Market. Globally the toothpaste sale is considered to be high as it is found out that toothpaste offers the best initial oral care.

  • The consumer store sub-segment of the distribution channel segment is accounted for the largest market share in 2021 for the Oral Care Market. Consumer stores are considered to be the prime importance of primary dental care as they offer quick access and lower time. Increasing demand for dental care products displayed in consumer stores drives this segment.

  • Asia Pacific is the largest regional segment. This surge is attributed to the rising demand for oral care in developing economies such as the India & China drives this region. Also, increasing population and high risk of dental problem further drives this market in this region.

Tooth decay & dental diseases are considered to grow on account of changing lifestyle and diet among the younger population. According to Centers for Disease Control and Prevention (CDC) the total percentage of untreated dental caries was 13.2% (for ages between 5 and 14) and 25.9% (for ages between 20-44 years). It is found out that the treatment of dental caries is expensive, accounting for around 5–10% of the total expenditure on healthcare borne by developed nations (Source: WHO). The rising trend of online purchasing is supported by the increasing number of Internet users, which has reached 4.8 billion. According to Miniwatts Marketing Group, as of June 2019, oral care products accounted for 13% of the personal care products ordered by online portals.

Asia Pacific is expected to dominate the Global Oral Care Market in 2021 and is likely to continue the same trend during the forecast period. The growing problems related to tooth drives the market in this region. Also, this region has the increasing population rate which makes prominent for the market to flourish in coming years. Increasing manufacturing companies associated in dental care and rise of dental clinics drives the market in this region.

Oral Care Market Size, Share & Trends Analysis Report by Product (Toothbrush, Toothpaste, Mouthwash/rinse, Denture Products), by Product Type (Countertop, Cordless), by Application (Home, Dentistry), by Region (North America, Europe, Asia Pacific, Latin America) - Global Industry Assessment (2016 - 2021) & Forecast (2022 - 2028)