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Reports - Usage-Based Insurance (UBI) Market

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Usage-Based Insurance (UBI) Market

Usage-Based Insurance (UBI) Market Size, Growth Projections And Insights 2025-2035 by Package (PHYD, PAYD), by Technology (OBD-II, Smartphone, Black Box, Embedded Telematics), by Vehicle Type (Passenger Vehicle, Commercial Vehicle), by Region (North America, Europe, Asia Pacific, Latin America

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Revenue Insights

Market Size in 2024

USD 46.63 Billion

Market Size By 2035

USD 187.88 Billion

CAGR (2025 - 2035)

16.52%

Largest Region

North America

Fastest Region

Asia Pacific

Base Year

2024

Historic Data

2021 - 2023

Forecast Period

2025 - 2035

Segments Covered

By Package, By Technology, By Vehicle Type, By Region

Report Coverage

The final deliverable will encompass both quantitative and qualitative data, providing a comprehensive analysis of the market. The scope is customizable.

Overview

Global Usage-Based Insurance (UBI) Market

Usage-Based Insurance (UBI) Market- By Technology, Packaging Type, Vehicle type and Region.

Usage-Based Insurance (UBI) Market Size, 2024 To 2035 (USD Billion)


Market Synopsis:

The global Usage-Based Insurance (UBI) Market is valued at USD 46.63 Billion in 2024 and is projected to reach a value of USD 187.88 Billion by 2035 at a CAGR (Compound Annual Growth Rate) of 16.52% between 2025 and 2035.


Usage-Based Insurance (UBI), also known as telematics insurance, is a type of customized auto insurance policy in which the premium is calculated based on the vehicles usage or the consumers driving activity during the forecast period. The Global Usage-Based Insurance (UBI) Market is growing due to the increasing popularity of Usage-Based Insurance (UBI) among end-users due to its many characteristics such as providing reliable and quick data gathering methods and customizable insurance prices.


Furthermore, considerations such as a higher likelihood of the car being retrieved in the event of theft and decreased fuel usage have aided the markets rise during the forecast period. The introduction of Usage-Based Insurance (UBI) products is being driven by the increasing production of passenger and commercial vehicles. Another factor boosting market demand is the widespread implementation of in-car technologies to entice more customers to UBI since they are willing to provide their driving information in exchange for personalized insurance quotations during the forecast period.


The development of connected vehicles, as well as growing concerns about driver safety, are all contributing to the markets rise. Other variables, like a considerable fall in UBI insurance premium costs and the implementation of favorable government laws encouraging the use of telematics, are expected to have a positive impact. The automobile sectors growing demand for remote diagnostic technology is expected to propel the market forward during the forecast period. The adoption of remote car diagnostic systems based on data-driven technology is gaining traction in the automotive industry due to the rising complexity of automobiles. The remote diagnostic technology includes a safety feature that allows the car to be watched and controlled remotely during the forecast period.


The most popular e-method of transportation is passenger vehicles, which are expected to see a boom in market demand, increasing the demand for telematics devices. The demand for UBI solutions in passenger vehicles will be driven by a significant shift in the sale and production of passenger vehicles. However, the markets growth is projected to be hindered by expensive telematics installation costs and other data security issues.


Market segmentation:

The Usage-Based Insurance (UBI) Market is segmented based on package, technology, and vehicle type. Based on technology, the market is segmented as OBD-II, Smartphones, Black-box, and embedded telematics. Based on packaging type, the market is segmented as PAYD and PHYD. Based on vehicle type, the market is segmented as, Passenger vehicles and Commercial vehicles.


Based on Technology:

Based on technology, the market is segmented as OBD-II, Smartphones, Black-box, and embedded telematics. The Black Box segment holds the largest share in the market during the forecast period. The original version of UBI technology, the black box, is commonly preferred by vehicle owners. The demand for the black box will rise as the use of telematics insurance in Usage-Based Insurance (UBI) for heavy-duty vehicles grows. Currently, Europe, notably Italy, has the highest penetration. The black box is extremely accurate and records a wide range of data. However, these devices are costly and must be installed by a professional, raising the services overall initial cost. In addition, the UBI market is shifting from a black box to an embedded system.


Based on Packaging Type:

Based on packaging type, the market is segmented as PAYD and PHYD. The PAYD segment is anticipated to grow at the highest rate during the forecast period. PAYD is crucial because it helps in the tracking of mileage driven and the establishment of pricing rules based on that mileage. PAYD encourages safe driving by charging customers more if they do not drive safely. The companies provide a variety of new products through the PAYD programmers, ranging from low-mileage discounts to short-term and on-demand options. As a result, businesses will have more opportunities to provide more specialized insurance services to stay competitive.


Asia Pacific is Projected to Grow at the Highest CAGR During the Forecast Period

Asia Pacific is accounted to grow at the highest Compound Annual Growth Rate (CAGR) during the forecast period. Due to the growing acceptance of Mobility as a Service and more collaborations between telematics and insurance companies, the market in North America is likely to develop. Government leaders are promoting the adoption of telematics-enabled auto insurance to reduce the number of accidents. As a result, automakers and IT firms are engaged in a heated battle for technological advancements.


Another factor driving market expansion is the increasing adoption of smartphones and telematics in major countries such as India and China. The demand for UBI solutions in the region is expected to be supported by rising government initiatives aimed at improving vehicle safety and security. However, due to consumer awareness and prominent players in the market targeting Asia- Pacific countries, Asia-Pacific is expected to grow significantly throughout the forecast period.


Competitive Landscape:

The key players in the Global Usage-Based Insurance (UBI) Market include- Allianz SE and others.

Segmentation of the Global Usage-Based Insurance (UBI) Market:

Market Segmentation

ParameterDetails
Segment Covered

By Package

  • PHYD (14.1%)
  • PAYD (85.9%)

By Technology

  • OBD-II
  • Smartphone
  • Black Box
  • Embedded Telematics

By Vehicle Type

  • Passenger Vehicle
  • Commercial Vehicle

By Region

  • North America (U.S., Canada, Mexico)
  • Europe (Germany, France, U.K., Italy, Spain, Nordic Countries, Benelux Union, Rest of Europe)
  • Asia Pacific (China, Japan, India, New Zealand, Australia, South Korea, South-East Asia, Rest of Asia Pacific)
  • Latin America (Brazil, Argentina, Rest of Latin America)
  • Middle East & Africa
Companies Covered
  • Allianz SE
  • Allstate Insurance Company
  • ASSICURAZIONI GENERALI S.P.A.
  • AVIVA PLC
  • AXA
  • Cambridge Mobile Telematics
  • Danlaw Inc.
  • Desjardins Group
  • The Box Limited
  • Intelligent Mechatronic Systems Inc.
  • Liberty Mutual Insurance
  • Mapfre S.A.
  • Metromile Inc.
  • Nationwide
  • Octo Technology
  • Progressive Casualty Insurance Company
  • Sierra Wireless
  • State Farm Mutual Automobile Insurance Company
  • TomTom International BV
  • UnipolSai Assicurazioni S.P.A.
  • Verizon Communication Inc.
  • Vodafone Automotive S.P.A.
  • Zubie Inc.
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Usage-Based Insurance (UBI) Market Size, Growth Projections And Insights 2025-2035