Live Streaming Market

Market Overview

Global live streaming market is valued at USD 988.00 Million in 2021 and is projected to attain a value of USD 4290 Million by 2028 at a Compound Annual Growth Rate (CAGR) of 23.40% during the forecast period, 2022–2028.

As live streaming becomes more popular, more people are demanding it as a way to connect with their favorite content. One of the key factors responsible for growing demand for live streaming services is that viewers can ask questions and interact with the broadcaster in real time. This makes the experience more engaging and personal than traditional forms of media. Apart from this, live streaming is convenient because it allows viewers to watch content whenever they want. They don't have to wait for it to be aired on TV or released online. They can tune in any time they want, and they can watch it on their own schedule at lower cost.

Recent Developments

• January 2023: IBM Watson Media has announced new event registration features added to IBM enterprise video streaming. Users may manage their digital events more easily and effectively with these improvements to the virtual events registration form logic and editing capabilities. The improvements include enhanced flexibility for changing a form after it has been published and there are active registrations as well as sophisticated form logic to manage which fields are displayed for particular attendees.
• December 2022: Vbrick has acquired Ramp Holdings, Inc., an enterprise content delivery network (CDN) provider. Leading eCDN providers like Vbrick and Ramp give customers versatile alternatives to suit any corporate use case. These companies provide several video distribution modalities to accommodate varied network setups. With this purchase, an unrivalled on-demand and live video delivery solution is now possible.

Easy Availability and Lower Cost to Drive Growth of Live Streaming Market

The live streaming market is growing rapidly, due to the easy availability and lower cost of the necessary technology. This has made it possible for a wider range of businesses and individuals to take advantage of this communications medium. One of the main drivers of this growth is the increasing use of mobile devices. This has made it easier for people to access live streaming content from anywhere at any time. In addition, improvements in video quality have also helped to fuel demand for this type of content.

Businesses that are looking to take advantage of the live streaming market are considering a platform that is easy to use and has a low cost. By doing so, they can reach a larger audience and grow their business more quickly.

Market Segmentation

Global Live streaming market is Segmented by Component (Platform, Services), Offering Model (B2B, B2C), Streaming Type (Audio, Video, Game), Vertical (Media & Entertainment, Education, Sports & Gaming, Government, Fitness), and Region.

By Streaming Type, Video Streaming is projected to Dominate Live Streaming Market

As more and more people get connected to the internet, live video streaming is becoming an increasingly popular way to share experiences and connect with others. Whether it’s a concert, a political rally or just a friend’s birthday party, people are using live video streaming to share what’s happening in their lives with others.

Live video streaming can be done on a number of different platforms, including Facebook, YouTube, Twitter and Instagram. All user need is a smartphone or computer with a webcam, and they can start broadcasting live to friends and followers. One of the advantages of live video streaming is that it gives users the ability to connect with people in real time, which further drive the growth of the market.

Asia Pacific is the Largest Market for Live Streaming Services

Asia Pacific is the largest market for live streaming services. This is because of the large population in the region and the growing use of smartphones and other mobile devices. Live streaming services are popular because they allow users to communicate with each other in real time. This makes it a popular choice for businesses, who can use it to connect with customers and employees. Additionally, live streaming services can be used to promote products and services, and to generate leads. They are also a great way to build brand awareness and loyalty. As the popularity of live streaming continues to grow, more and more businesses will start using it to connect with their customers and improve their bottom line.

Key Players

Meta (U.S.), YouTube (US), Flux Broadcast (U.K.), Twitch Interactive, Inc. (U.S.), Dacast (U.S.), IBM Corporation (U.S.), Stream Hatchet SLU (Spain), Huya Inc. (China), Afreecatv Corp. (South Korea), Empire Video Productions, LLC (US), Dailymotion (France), Streamshark (Australia), Tiktok (U.S.), Vimeo, Inc. (U.S.), Pluto Inc. (U.S.), EventStreaming.TV (WaveFX Ltd.) (U.K.), VosCast (U.S.), Boxcast (U.S.), Uplynk (U.S.), and Wowza (U.S.).

Live Streaming Market is segmented as follows:

Live Streaming Market is tabulated as follows: