Vantage Market Research Helped a Global Safe Water Enterprise Find New Revenue Opportunities in the African and South East Nations

Vantage Market Research provides quantified B2B high-quality research on more than 20,000 emerging markets, helping you map out a constellation of opportunities for your businesses. As competitive intelligence, market research, and consulting firm, we provide end-to-end solutions to our client enterprises to meet their crucial business objectives. Our clientele base spans 70% of Global Fortune 500 companies.

Problem Statement

The client wanted to enhance its business by providing safe water for WASH (water, sanitation, and hygiene) services across major African and South-East Countries where the water supply is less. The client wanted to majorly focus on countries such as Ghana, Kenya, Tanzania, Ethiopia, Nigeria, Liberia, Sierra Leone, Malawi, Zambia, Uganda, Senegal, Mozambique, Indonesia, Philippines, Cambodia, Thailand, Malaysia, Vietnam, India, Bangladesh, Nepal, Sri Lanka, and Bhutan.


VMR helped the client to identify growth potential in these markets by estimating market numbers in volume terms along with the data related to demand and supply in each country for safe water. Moreover, VMR provided a detailed list of key companies present in the local market along with the investors in these countries. To help the client with regulations, VMR assisted the client in understanding the regulatory landscape related to water services in each country.


The deep research analysis of Safe Water across countries provided by VMR to the client helped him in escalating its revenue sources by entering these markets for providing safe water. Moreover, the client extended its safe water offerings in these markets by competing with local players at the same level. The extensive analysis and key information delivered by VMR created a huge revenue impact for the client.