Bubble Tea Market to Reach Valuation of USD 4.1 Billion by 2028 – Health Benefits Associated with Bubble Tea Drives the Market

Vantage Market Research

Feb 06, 2023

In terms of revenue, the Global Bubble Tea Market is expected to reach USD 4.1 Billion by 2028, growing at a CAGR (Compound Annual Growth Rate) of 7.40% from 2022 to 2028.

One of the primary elements fostering a favorable outlook for the market is the significant increase in the food and beverage sector worldwide. Restaurants and cafés that offer quick service, fast food, and casual dining are increasingly experimenting with Bubble Tea tastes to provide their customers with unique takes on the beverage.

Additionally, increased health consciousness among the populace and growing knowledge of the advantages of regular Bubble Tea intake fuel the market expansion. Accordingly, the market is expanding as consumers' preferences for tea and coffee as nootropic liquids among students, and working professionals are changing. In addition, these low-calorie beverages can help with learning and memory skills, focus, and motivation. Introducing Bubble Teas in exotic flavors and aesthetically pleasing packaging is only one example of the numerous product developments promoting market expansion. In addition, the industry is expected to increase due to many other reasons, such as rising consumer spending power, the spread of social media, and retail e-commerce platforms.

Key Highlights from the Report

  • Among Base Ingredient, the Black Tea market segment is anticipated to dominate the Bubble Tea market with the largest market share in the forecast period. Black Bubble Tea has an authentic, natural flavor, and studies have shown that customers prefer it since regular drinking has been reported to lower harmful cholesterol and blood sugar levels.
  • By Flavor, the Fruit Flavor market segment accounted for the maximum CAGR during the forecast period. This is attributable to the increase in consumer preference for healthy beverages.
  • In terms of region, Asia Pacific held the most significant market share and is expected to be the most gainful market during the forecast period. The growing demand for a variety of Bubble Tea in the region and rising health consciousness among the general population will support the developing market.

Market Dynamics

The popularity of Bubble Tea is rising due to its many health benefits and delectable taste, driving a rapid expansion in the global Bubble Tea market. In addition to antioxidants, milk, an excellent source of calcium and strengthens bones, is another ingredient in Bubble Tea that gives the body strength. Because Bubble Tea contains carbs, it is the main energy source for your heart and brain. Caffeine, which is present in the beverage and works to relax the body's stiff muscles, is a great stress reliever. Additionally, Bubble Tea lowers immunity since it contains many antioxidants that prevent the buildup of oxidative stress. The strawberries, mango, and lychee added to Bubble Tea are wonderful sources of vitamins. When green tea is used as the Bubble Tea's primary ingredient, free radical damage is avoided, and the rate of weight loss may be accelerated. Throughout the projection period, demand for Bubble Tea is predicted to increase due to all these benefits.

Furthermore, it is projected that introducing new Bubble Tea varieties, such as fruit flavors, including banana, apple, kiwi, lychee, watermelon, and others, will significantly expand market prospects. Almond, ginger, coffee, and other flavors are among the additional Bubble Tea flavors. Additionally, it is predicted that introducing unique fruit flavors, including avocado, coconut, grape, green apple, lemon, jackfruit, plum, passion fruit, and others, would create enormous growth prospects in the market. Additionally, Bubble Tea can be topped with various ingredients, including cheese cream, red beans, ice cream, fresh fruit, and cookie crumbs. Pudding can be flavored in different ways, including with barley, caramel, taro, chocolate, mocha, sesame, lavender, rose, and other ingredients. It is predicted that these elements will create numerous growth prospects in the following years.

However, the preference for organic beverages and the excessive sugar content that results in health problems are predicted to hinder market expansion. Furthermore, concerns over the inclusion of chemical preservatives in the forecast period's Bubble Tea are also anticipated to threaten the Bubble Tea market.

Asia Pacific Bubble Tea market is expected to witness a noteworthy development with a significant growth rate over the analysis period. Due to the beverage's enormous popularity in the area, nations like Vietnam and Taiwan are anticipated to produce the most significant sales figures. In addition, elements like opening new cafés and products by effective regional businesses are expected to draw a broader range of customers.

The Global Bubble Tea Market is Segmented as follows

  • Base Ingredients
    • Black Tea
    • Green Tea
    • Oolong Tea
    • White Tea
  • Flavors
    • Original Flavor
    • Coffee Flavor
    • Fruit Flavor
    • Chocolate Flavor
    • Other Flavors
  • Components
    • Flavors
    • Creamer
    • Sweeteners
    • Liquids
    • Tapioca Pearls
    • Other Components
  • Region
    • North America
    • Europe
    • Asia Pacific
    • Latin America
    • Middle East & Africa

List of the Key Players of the Global Bubble Tea Market is

Bobabox Limited (UK), Bubble Tea House Company (US), Cuppotee (Taiwan), Fokus Inc. (Taiwan), Gong Cha (UK), Lollicup USA Inc. (US), Sumo's (M) Sdn Bhd (Malaysia), Ten Ren's Tea Time (US), The Bubble Tea Company (US), Troika JC (US)

The Global Bubble Tea Market Scope can be Tabulated as below

Parameter Details
Market Size Provided for Years 2017 - 2030
Base Year 2022
Historic Years 2017 - 2021
Forecast Years 2023 - 2030
Segments Covered
  • Base Ingredients
    • Black Tea
    • Green Tea
    • Oolong Tea
    • White Tea
  • Flavors
    • Original Flavor
    • Coffee Flavor
    • Fruit Flavor
    • Chocolate Flavor
    • Other Flavors
  • Components
    • Flavors
    • Creamer
    • Sweeteners
    • Liquids
    • Tapioca Pearls
    • Other Components
  • Region
    • North America
    • Europe
    • Asia Pacific
    • Latin America
    • Middle East & Africa
Regions & Counties Covered
  • North America
    • U.S.
    • Canada
    • Mexic
  • Eurpe
    • U.K
    • France
    • Germany
    • Italy
    • Spain
    • Rest Of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • Suth Korea
    • South East Asia
    • Rest Of Asia Pacific
  • Latin America
    • Brazil
    • Argentina
    • Rest Of Latin America
  • Middle East & Africa
    • GCC Cuntries
    • South Africa
    • Rest Of Middle East & Africa
Companies Covered
  • Bobabox Limited (UK)
  • Bubble Tea House Company (US)
  • Cuppotee (Taiwan)
  • Fokus Inc. (Taiwan)
  • Gong Cha (UK)
  • Lollicup USA Inc. (US)
  • Sumo's (M) Sdn Bhd (Malaysia)
  • Ten Ren's Tea Time (US)
  • The Bubble Tea Company (US)
  • Troika JC (US)
Report Coverage Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PEST analysis, value chain analysis, regulatory landscape, technology landscape, patent analysis, market attractiveness analysis by segments and North America, company market share analysis, and COVID-19 impact analysis

Bubble Tea Market Size, Share & Trends Analysis Report by Base Ingredient (Black Tea, Green Tea, Oolong Tea, White Tea), by Flavor (Original Flavor, Coffee Flavor, Fruit Flavor, Chocolate Flavor), by Components (Flavor, Creamer, Sweetener, Liquid), by Region (North America, Europe, Asia Pacific, Latin America) - Global Industry Assessment (2016 - 2021) & Forecast (2022 - 2028)